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A successful personal brand is authentic. It reflects your unique personal attributes. Uncovering your personal brand requires self-evaluation to identify your passions, values, and aspects of your personality. Review the following list of more than 325 core values and personality traits. Narrow the list down to the 5-10 that are the most important to you.
Abundance
Acceptance
Accomplishment
Accountability
Accuracy
Achievement
Active
Adaptability
Adventurous
Affectionate
Agility
Alertness
Alertness
Altruism
Ambition
Amusement
Approachability
Assertiveness
Attentive
Attractiveness
Authenticity
Awareness
Balance
Beauty
Belonging
Boldness
Bravery
Brilliance
Calm
Camaraderie
Candid
Candor
Capable
Careful
Caring
Celebrity
Certainty
Challenge
Change
Charity
Cheerfulness
Clarity
Cleanliness
Clear-minded
Clever
Collaboration
Comfort
Commitment
Common sense
Community
Compassion
Competence
Competitive
Completion
Composure
Concentration
Confidence
Conformity
Consciousness
Conservative
Consistency
Contentment
Continuity
Continuous Improvement
Contribution
Control
Conviction
Convincing
Cooperation
Courage
Courtesy
Craftmanship
Creativity
Credibility
Cunning
Curiosity
Daring
Decency
Decisiveness
Dedication
Dependability
Depth
Determination
Devotion
Dignity
Diligence
Diplomacy
Directness
Discipline
Discovery
Discretion
Diversity
Dominance
Dramatic
Drive
Duty
Dynamic
Easygoing
Economy
Education
Effective
Efficiency
Elegance
Emotional
Empathy
Empowering
Endurance
Energetic
Enterprising
Entertaining
Enthusiasm
Entrepreneurship
Environment
Equality
Ethical
Excellence
Excitement
Experience
Expertise
Exploration
Expressive
Extravagant
Extroverted
Exuberant
Fairness
Faith
Fame
Fame
Family
Fashion
Fearless
Feelings
Ferocious
Fidelity
Financial Independence
Fitness
Flair
Flexible
Focus
Forceful
Foresight
Fortitude
Forward-thinking
Freedom
Friendship
Frugality
Fun
Generosity
Genius
Giving
Global
Goodness
Grace
Gratitude
Greatness
Growth
Guidance
Happiness
Hard Work
Harmony
Headstrong
Health
Heroism
History
Honesty
Honor
Hope
Humility
Humor
Imagination
Impactful
Impartial
Improvement
Independence
Individuality
Influence
Innovation
Inquisitive
Insightful
Inspiring
Integrity
Intelligence
Intensity
Introversion
Intuition
Inventiveness
Joy
Justice
Kindness
Knowledge
Lawful
Leadership
Learning
Liberty
Likable
Listening
Lively
Local
Logic
Longevity
Love
Loyalty
Mastery
Maturity
Meaning
Mellow
Meritocracy
Methodical
Meticulous
Mindful
Moderation
Modesty
Motivation
Mystery
Neatness
Obedience
Open-mindedness
Openness
Optimism
Order
Organization
Originality
Outrageous
Partnership
Passion
Patience
Patriotism
Peace
Perfection
Performance
Perseverance
Persistence
Personal Growth
Persuasive
Philanthropy
Piety
Playfulness
Pleasure
Poise
Polish
Popularity
Potential
Power
Practicality
Pragmatism
Precision
Preparedness
Privacy
Productive
Professionalism
Profits
Progress
Prosperity
Punctuality
Purity
Purpose
Quality
Rational
Realistic
Reason
Recognition
Recreation
Refined
Reflective
Relaxation
Reliability
Resiliency
Resourcefulness
Respect
Responsibility
Restraint
Results
Reverence
Rigor
Risk
Sacrifice
Safety
Sanitary
Satisfaction
Security
Self-awareness
Self-control
Self-directed
Selflessness
Self-reliance
Sensitivity
Sensuality
Serenity
Service
Sharing
Shrewd
Silence
Silliness
Simplicity
Sincerity
Skillfulness
Smart
Solitude
Sophistication
Speed
Spirituality
Spontaneous
Stability
Status
Stewardship
Strength
Structure
Success
Support
Surprise
Sustainability
Sympathy
Synergy
Systemization
Talent
Teamwork
Temperance
Thankful
Thorough
Thoughtful
Timeliness
Tolerance
Toughness
Traditional
Tranquility
Transparency
Trust
Trustworthy
Truth
Understanding
Uniqueness
Unity
Usefulness
Utility
Valor
Value-creation
Variety
Victory
Vigor
Virtue
Visionary
Vitality
Warmth
Watchful
Wealth
Welcoming
Willfulness
Winning
Wisdom
Wit
Witty
Wonder
Youthfulness
Zeal
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About the Author: Michelle Dumas
