Personal Marketing

Personal career marketing: This isn’t a phrase that is familiar to most people.  Where does it come from?

Simply put, if you consider yourself a career professional, to truly stand out in the job market, you must identify and communicate what it is that makes you unique and valuable among your competitors for the same position.

This is similar to the way that marketers promote products and services. They identify the value proposition and anticipated results that the purchaser can expect, and promote these factors.

Successful job seekers do the same. That is the meaning of personal marketing. Similar to copywriters and other marketing expertise, specialists in personal marketing can help you promote yourself more effectively in the job market.

The articles on this blog will help you “up” your personal career marketing game and win a competitive edge in the job market.

Elevate Your Career with Strategic Online Reputation Management

Imagine discovering that a single Google search could determine your career’s future. What would it reveal? In the vast expanse of the digital world, every tweet, post, and photo becomes a permanent part of your professional narrative, accessible to potential employers at the click

2024-06-06T12:15:38+00:00June 6th, 2024|Personal Marketing|

Need a Job Fast? 12 Actionable Steps to Land Employment Quickly

Searching for a job, especially when you need a job fast, can be stressful. Very stressful! This article is tailored to those who need to land a new job fast, providing a straightforward, practical guide to help you speed up the job search process.

18 Communication Skills to Master for a Successful Job Search

Communication is one of the most important skills to master when it comes to your job search. From networking meetings and phone calls to job interviews, strong communication skills are essential for a successful job search. Mastering communication skills can help you stand out

12 Ways to Make a Great First Impression on Potential Employers

Making a good first impression is essential in any situation, but it's especially crucial when job searching. After all, you only get one chance to make a first impression on a potential employer, and first impressions are lasting impressions. This is true whether that

Are You Thinking Too Small When It Comes to Your Career Dreams?

Think small and you'll get small things. Think big and you'll have big successes, big experiences, and big achievements. You may read that and wonder why you haven't realized your career dreams. After all, you've been thinking big and dreaming big about your career,

2023-10-23T17:10:17+00:00September 21st, 2022|Career Management, Personal Marketing|

Age On Your Resume: How to Avoid Age Discrimination

How should you handle the issue of age on your resume? "Should I reveal it or not?" "I've been told that my resume should only include the last ten years of my work experience. Is this true?" "My resume includes experience from 18 years

How To Find, Pursue & Win Freelance Work Opportunities

As of 2021, there were approximately 58 million freelancers in the U.S., comprising more than 1/3 of the U.S. workforce, and another 10 million professionals are considering entering what has become known as the gig economy. While this growth in the freelance workforce

21 Motivational Job Search Quotes for Frustrated Job Seekers

Even when unemployment is low and it is a job hunters’ market, some job searches are more challenging than others. You don’t want to just take any job. You want to find the right job. And sometimes it can take time to find the

How To Write a Career Change Resume: 6 Expert Tips & Examples

If you are thinking about making a career change to a new profession, one of the most challenging things you will need to do is write a career change resume. Without a doubt, even for professional resume writers, career change resumes are among the

2024-04-19T01:06:01+00:00May 18th, 2022|Personal Marketing, Resume Writing Tips|

20 Power Words to Help You Live Your Best Life & Achieve Professional Success

You’ve heard of using power verbs on your resume. But what about using power words in your daily life to achieve professional success? Words hold far greater power than most people imagine. Words express meaning and describe experiences. Words come with emotion. Your feelings and

2023-01-21T23:40:09+00:00January 9th, 2022|Career Management, Personal Marketing|
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