Personal Marketing Archives

Personal career marketing: This isn’t a phrase that is familiar to most people. Where does it come from?

Simply put, if you consider yourself a career professional, to truly stand out in the job market, you must identify and communicate what it is that makes you unique and valuable among your competitors for the same position.

This is similar to the way that marketers promote products and services. They identify the value proposition and anticipated results that the purchaser can expect, and promote these factors.

Successful job seekers do the same. That is the meaning of personal marketing. Similar to copywriters and other marketing expertise, specialists in personal marketing can help you promote yourself more effectively in the job market.

The articles on this blog will help you “up” your personal career marketing game and win a competitive edge in the job market.

Is a Recruiter Distribution of My Resume Right for My Job Search?
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Is a Recruiter Distribution of My Resume Right for My Job Search?

Is a Recruiter Distribution of My Resume Right for My Job Search?

This is a common question at Distinctive Career Services. But even though introducing yourself and networking with recruiters is a good investment for almost every job hunter, providing reassurance that a recruiter distribution will reap immediate results is far

By Michelle Dumas|2021-09-09T16:46:57+00:00August 10th, 2021|Job Search Advice, Job Search Networking, Online Job Searching, Personal Marketing|

How To Communicate More Confidently in Job Interviews
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How To Communicate More Confidently in Job Interviews

How To Communicate More Confidently in Job Interviews

Did you know that your voice and how you speak says a lot about your self-confidence? Becoming confident in the way you communicate can help you to reach your career and job search goals while boosting your self-esteem. Communicating

By Michelle Dumas|2021-07-28T20:29:26+00:00August 5th, 2021|Career Management, Job Search Advice, Job Search Interviewing, Personal Marketing|

What Every Job Seeker Needs to Know About Body Language
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What Every Job Seeker Needs to Know About Body Language

What Every Job Seeker Needs to Know About Body Language

Body language and facial expressions are essential sources of communication. If you are a job seeker, you are probably thinking “What?! It is bad enough that I need to worry about creating a resume, worry about building my network,

By Michelle Dumas|2021-08-06T21:00:36+00:00July 26th, 2021|Career Management, Job Search Advice, Job Search Interviewing, Job Search Networking, Personal Marketing|

10 Self-Confidence Boosting Tips When Your Job Search Is Getting You Down
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10 Self-Confidence Boosting Tips When Your Job Search Is Getting You Down

10 Self-Confidence Boosting Tips When Your Job Search Is Getting You Down

Let's face it. Job searching isn't fun. In fact, it can be downright stressful. And if your search is taking longer than you expected it to take, and you find yourself having to cope with what feels like personal rejection each time you fail to make

By Michelle Dumas|2021-12-02T14:52:48+00:00July 20th, 2021|Career Management, Job Search Advice, Personal Marketing|

Do’s and Don’ts for Using Facebook When Job Searching
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Do’s and Don’ts for Using Facebook When Job Searching

Do’s and Don’ts for Using Facebook When Job Searching

Facebook has always been a great place to connect with friends and loved ones. Now, thanks to its job board feature, using Facebook when job searching is a reality and it could get you your next job. Considering most

By Michelle Dumas|2021-08-17T11:48:38+00:00March 1st, 2021|Career Management, Job Search Advice, Job Search Networking, Personal Marketing|

5 Expert Tips for Professional Networking on LinkedIn
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5 Expert Tips for Professional Networking on LinkedIn

5 Expert Tips for Professional Networking on LinkedIn

Professional networking online has its unique set of challenges. Generally, it's relatively harder to build personal connections when you don’t have the advantage of face to face meetings. However, LinkedIn offers some golden opportunities to help you create a

By Michelle Dumas|2021-03-30T17:43:03+00:00February 4th, 2021|Career Management, Job Search Advice, Job Search Networking, Online Job Searching, Personal Marketing|

10 Online Networking Tips to Help Your Virtual Self Get the Job You Want
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10 Online Networking Tips to Help Your Virtual Self Get the Job You Want

10 Online Networking Tips to Help Your Virtual Self Get the Job You Want

There’s a saying that goes, “It’s not who you know, it’s who knows you and what you can do.” And in today’s world, online networking through social media channels provides an invaluable way for you to gain that type

By Michelle Dumas|2021-09-09T16:24:36+00:00February 3rd, 2021|Career Management, Job Search Advice, Job Search Networking, Online Job Searching, Personal Marketing|

Tips to Build Your Social Media Presence So Recruiters Find You Easily
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Tips to Build Your Social Media Presence So Recruiters Find You Easily

Tips to Build Your Social Media Presence So Recruiters Find You Easily

Is a robust social media presence helpful when job searching? The answer is an indisputable YES. Recruiters. Whether in-house HR recruiters or third-party recruiting firms, many employers use them, rely on them, depend on them to source the best

By Michelle Dumas|2021-03-30T17:36:10+00:00February 3rd, 2021|Career Management, Online Job Searching, Personal Marketing|

How-to Turn Your LinkedIn Profile Into a Multimedia Career Portfolio
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How-to Turn Your LinkedIn Profile Into a Multimedia Career Portfolio

How-to Turn Your LinkedIn Profile Into a Multimedia Career Portfolio

Once upon a time, conducting a job search was relatively straightforward: You'd ask friends and acquaintances if they knew of any openings, peruse the classified ads section of the local newspaper, and send resumes along with a good cover letter.

By Michelle Dumas|2021-03-30T19:13:35+00:00February 2nd, 2021|Job Search Advice, Job Search Networking, Online Job Searching, Personal Branding, Personal Marketing|

How Recruiters Use Social Media In Making Recruiting & Hiring Decisions
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How Recruiters Use Social Media In Making Recruiting & Hiring Decisions

How Recruiters Use Social Media In Making Recruiting & Hiring Decisions

Gone are the days when social media was a "new-fangled" concept. With close to 3.6 billion people on social media today, it should come as no surprise that 70% of employers use social media when screening potential employees. But,

By Michelle Dumas|2021-03-27T02:00:39+00:00January 29th, 2021|Career Management, Job Search Advice, Online Job Searching, Personal Marketing|