// // The elevator pitch. You are probably familiar with the term. It is most commonly used to describe the concise 60-second speech that business owners and executives, as well as salespeople, use to describe their business, product, or service to others. More importantly, it is a speech that is delivered in a compelling way
value proposition
5 Insider Secrets to Ramp Up Your Job Search By Incorporating Your Personal Brand
July 30, 2010 – Posted in: Career Marketing Job Search Techniques Personal Branding// // When you think about your next career move, how would things be different for you if you were HUNTED rather than being the HUNTER? Personal branding (the process of clarifying and communicating what makes you and your unique value proposition different and special) allows you to make a name for yourself. It differentiates
Your Value Proposition – The Key to Getting Job Interviews
May 25, 2010 – Posted in: Career Marketing Job Search Interviewing Personal Branding Resume Writing// // In my business, before I develop and write a resume, I require my clients to complete a fairly comprehensive questionnaire. When these questionnaires are returned to me, I am frequently frustrated by incomplete answers...sometimes just a few sentences to describe five, ten, fifteen years of experience! These clients assume that I have written
