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Personal Branding

Video: How to Build an Online Identity or Clean Up a Less Than Perfect One

– Posted in: Career Management Internet Job Searching Personal Branding

When you are job searching, your online identity / online personal brand--how you appear to employers and recruiters when they search for you on the Internet--is crucial.  What can be found about you when you search for your name using a search engine? Maybe there is nothing about you. Or maybe there is information about

Your LinkedIn Profile Photo: Why You Need One & How To Choose One

– Posted in: Career Marketing Internet Job Searching Personal Branding
Your LinkedIn Profile Photo: Why You Need One & How To Choose One 1

"You never get a second chance to make a first impression". We've all heard the expression and, although it's generally true, there are times when that first impression doesn't necessarily determine the future of a relationship.  There are often further opportunities to interact with the other person, the outcome of which can easily outweigh the first impression.

Where Recruiters Are Looking For You: Why Maintaining An Online Presence Is No Longer Optional

– Posted in: Career Management Career Marketing Internet Job Searching Personal Branding
Where Recruiters Are Looking For You: Why Maintaining An Online Presence Is No Longer Optional

Recruiters.  Many employers use them, rely on them, depend on them to source the best available candidates for job openings.  Of course, those seeking career advancement count on recruiters as well to offer job opportunities that are rarely, if ever, made public via the usual channels (e.g, newspaper/magazine advertisements, Craigslist, job boards, etc.).  Recruiters are

Using LinkedIn For Your Job Search: 10 Golden Rules That You Need To Know

– Posted in: Career Marketing Internet Job Searching Personal Branding

The development and popularity of social media has transformed the way we communicate, how we gather and disseminate information (whether personal or professional), the way in which we share our opinions, and the method by which we brand ourselves.  Yes, brand.  We disclose what we think, expose what is important to us, essentially lay bare who

Vizibility.com – Package and Share Your Mobile Online Identity

– Posted in: Career Management Career Marketing Internet Job Searching Personal Branding

In today's almost staggeringly competitive marketplace, job seekers (or, for that matter, any professionals who care about their careers) should seek every tool available to market themselves.  Make no mistake, creating, promoting, and maintaining a personal brand identity is as much a part of marketing as any product or service advertising campaign.  If you're unable or unwilling to maintain a

Googled Yourself Lately? Why Your Online Image Is Critical To Your Job Search

– Posted in: Career Management Career Marketing Internet Job Searching Personal Branding
Googled Yourself Lately? Why Your Online Image Is Critical To Your Job Search

Small business owners find Google search a fast free tool to check their job candidates. Most large businesses now require a search for the same reasons. Moreover, the Google search links to your Facebook, Twitter, and LinkedIn profiles (and more), so if you are involved in a job search, you need to see your social media

How-to Turn Your LinkedIn Profile Into a Multimedia Career Portfolio

– Posted in: Career Marketing Internet Job Searching Job Search Networking Job Search Techniques Personal Branding

Once upon a time, conducting a job search was relatively straightforward: You'd ask friends and acquaintances if they knew of any openings, peruse the Classified Ads section of the local newspaper, and send resumes along with a nice cover letter.  It was even permissible, if not advisable, to follow up with a telephone call.  No longer.

About.me – Build Your Online Image & Personal Brand

– Posted in: Career Management Career Marketing Job Search Networking Personal Branding
About.me - Build Your Online Image & Personal Brand

The marketing of products and services is all about building brand identification.  So, too, is personal marketing, whether you're looking for a job or otherwise advancing your professional career.  Gone are the days when you could rely on just your resume and some good old-fashioned references to get you where you wanted to go.  Today, building

Spring Cleaning for Social Media: A Step-by-Step Guide For Job Seekers

– Posted in: Career Management Internet Job Searching Job Search Techniques Personal Branding

Springtime is often associated with new beginnings.  Trees blossom, flowers bloom, love is in the air and so on.  Even our home, garage and office space get a bit of a makeover as many of us engage (with varying levels of enthusiasm) in "spring cleaning." In keeping with the spirit of the season, so to

How to Use LinkedIn Answers to Build Your Personal Brand in Job Searching

– Posted in: Career Management Career Marketing Internet Job Searching Job Search Techniques Personal Branding

There aren't many among us who don't know about LinkedIn and use it to maintain an online presence for our professional persona and job searching.  With over 150 million users, LinkedIn remains, according to Entrepreneur, "the most powerful business intelligence knowledge base on the Internet."  Gaining maximum benefit from LinkedIn, however, requires more than simply

The Internet is Not Like Vegas: Why That Matters to your Job Search

– Posted in: Career Management Career Marketing Internet Job Searching Personal Branding

While it may or may not be true that "what happens in Vegas, stays in Vegas", there is no question that what happens on the Internet stays on the Internet...As in forever, readily available to anyone with even a modicum of understanding about how to conduct an online search. People both famous and obscure have

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