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Distinctive Career Services

Personal Marketing

Personal career marketing: This isn’t a phrase that is familiar to most people.  Where does it come from?

Simply put, if you consider yourself a career professional, to truly stand out in the job market, you must identify and communicate what it is that makes you unique and valuable among your competitors for the same position.

This is similar to the way that marketers promote products and services. They identify the value proposition and anticipated results that the purchaser can expect, and promote these factors.

Successful job seekers do the same. That is the meaning of personal marketing. Similar to copywriters and other marketing expertise, specialists in personal marketing can help you promote yourself more effectively in the job market.

The articles on this blog will help you “up” your personal career marketing game and win a competitive edge in the job market.

Do’s and Don’ts for Using Facebook When Job Searching

Facebook has always been a great place to connect with friends and loved ones. Now, thanks to its job board feature, using Facebook when job searching is a reality and it could get you your next job. Considering most recruiters use social media in

2023-10-23T17:06:14+00:00March 1st, 2021|Career Management, Job Search Advice, Job Search Networking, Personal Marketing|
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5 Expert Tips for Professional Networking on LinkedIn

Professional networking online has its unique set of challenges. Generally, it's relatively harder to build personal connections when you don’t have the advantage of face to face meetings. However, LinkedIn offers some golden opportunities to help you create a network that can propel your

2023-10-23T17:06:04+00:00February 4th, 2021|Career Management, Job Search Advice, Job Search Networking, Online Job Searching, Personal Marketing|
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10 Online Networking Tips to Help Your Virtual Self Get the Job You Want

There’s a saying that goes, “It’s not who you know, it’s who knows you and what you can do.” And in today’s world, online networking through social media channels provides an invaluable way for you to gain that type of visibility. You can use

2023-10-23T17:01:23+00:00February 3rd, 2021|Career Management, Job Search Advice, Job Search Networking, Online Job Searching, Personal Marketing|
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Tips to Build Your Social Media Presence So Recruiters Find You Easily

Is a robust social media presence helpful when job searching? The answer is an indisputable YES. Recruiters.  Whether in-house HR recruiters or third-party recruiting firms, many employers use them, rely on them, depend on them to source the best available candidates for job openings.

2023-10-23T17:09:31+00:00February 3rd, 2021|Career Management, Online Job Searching, Personal Marketing|
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How-to Turn Your LinkedIn Profile Into a Multimedia Career Portfolio

Once upon a time, conducting a job search was relatively straightforward: You'd ask friends and acquaintances if they knew of any openings, peruse the classified ads section of the local newspaper, and send resumes along with a good cover letter. In 1996, when Distinctive Career

2023-10-23T17:02:27+00:00February 2nd, 2021|Job Search Advice, Job Search Networking, Online Job Searching, Personal Branding, Personal Marketing|
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How Recruiters Use Social Media In Making Recruiting & Hiring Decisions

Gone are the days when social media was a "new-fangled" concept. With close to 3.6 billion people on social media today, it should come as no surprise that 70% of employers use social media when screening potential employees. But, how recruiters use social media

2023-10-23T17:02:05+00:00January 29th, 2021|Career Management, Job Search Advice, Online Job Searching, Personal Marketing|
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7 Ways to Use Pinterest For Your Job Search

Are you pinterested?  No, that's not a typo.  Pinterested. If you're looking for a job or seeking to leave the one you've got, you probably should be. Launched in 2010, a decade later, in 2020, more than 240 billion pins have been posted and

2022-10-15T04:43:09+00:00January 29th, 2021|Career Management, Job Search Advice, Online Job Searching, Personal Marketing|
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7 Job Search Confidence Hacks You Can Implement Today

Building your courage and increasing your self-confidence is an important topic and something everyone can benefit from, not just job seekers. But, there is no doubt that searching for a new job requires a high level of confidence, resilience, and yes, even courage. It

2022-10-15T04:42:13+00:00December 14th, 2020|Job Search Advice, Job Search Interviewing, Job Search Networking, Personal Marketing|
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13 Tips for Choosing Your LinkedIn Profile Photo (and Why You Need One!)

Your profile photo on LinkedIn is VERY important. Did you know that profiles with photos attract between 50-70% more inquiries than profiles without photos? "You never get a second chance to make a first impression". We've all heard the expression and, while sometimes

2022-10-15T00:27:29+00:00September 16th, 2020|Career Management, Job Search Networking, Online Job Searching, Personal Branding, Personal Marketing|
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10 Ways Your Network Can Help With Your Job Search

1. Help distribute your resume and other career marketing documents to individuals in their personal and professional networks. Email everyone in your network your resume and any other career marketing documents you are using. Your contacts will often be more than happy to help

2022-10-15T04:35:29+00:00July 14th, 2020|Job Search Advice, Job Search Networking, Personal Marketing|
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ABOUT

Widely recognized as one of the industry’s longest-standing resume writing firms and an industry pioneer on the internet, Distinctive Career Services (aka Distinctive Documents) is respected for our unmatched expertise, quality, and commitment to clients. Since 1996, we have met the resume development and career marketing needs of well over 10,000 discriminating professionals in all 50 U.S. states and internationally.

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